Channel work

Skype Retail Cards

The Skype was the Skype Retail Cards (a.k.a Skype POS or Point of Sale Cards) which are used for long distance and calls-to-landline minutes. The internal team has handled Skype's retail card designs since the beginning. The design started with simple color blocks with visibility, and recognition in mind. These are easily spotted across the store aisles which retailers love! The design evolved over time along with the evolution of the brand and then becoming part of Microsoft. The Skype Retail Cards are one of a few print designs I worked on at Microsoft Skype.

2013 Retail Card Design

Simple brand color blocks
  • 400 minutes of calling front

    400 minutes of calling front

  • 400 minutes of calling back

    400 minutes of calling back

  • 400 minutes of calling front

    400 minutes of calling front

  • 400 minutes of calling back

    400 minutes of calling back

2015 Skype Rebrand Redesign

The Skype rebrand utilizing lifestyle photography along with feature iconography
  • 400 minutes of calling front

    400 minutes of calling front

  • 400 minutes of calling back

    400 minutes of calling back

  • 400 minutes of calling front

    400 minutes of calling front

  • 400 minutes of calling back

    400 minutes of calling back

2015 Microsoft Skype Redesign Exploration

Fusion of Skype's basic brand with Microsoft standards.
  • Logos and text

    Logos and text

  • Logos, text and emojis

    Logos, text and emojis

  • Logos, text and main emoji

    Logos, text and main emoji